Brand Assets & Guidelines
Media Kit
Want to shout about us? Amazing! Use these official resources to keep things visually sharp and on-message across all Action Model content.
Logos on color
Scaling
1x
2x
3x
4x
Don't
Do not change the scale of any element.
Do not use the logo in outline mode.
Do not change the color of any element.
Do not transform the logo’s width or height.
Do not use the logo with any type of shadows.
Do not use the logo with any type of gradients.
Do not put the colored logo on high detailed backgrounds.
Do not put the logo on low contrast backgrounds.
Color
Primary
HEX #9000FF
Secondary
HEX #D299FF
Lightest
HEX #FFFFFF
Shade of Black
HEX #0F001A
Color Proportion
10%
60%
30%
Typography
Inter
Aa
Regular
400
Aa
Medium
500
Aa
Semibold
600
Aa